Foaming hand wash is more fun!

Disclaimer: This post is contributed by Planning With Kids partner ecostore.


This post first appeared on the ecostore blog.

Our new Foam pumps are coming to a store near you and we hope you’ll love them as much as we do. And they’ve got lots of good points – for starters you don’t need to wet your hands before using the hand wash and the foam they produce is light on your hands and easy to spread as you rub your hands together, so they’re not as wasteful as some soaps that slide right off as soon as you put your hands under running water.

From the early feedback we’ve had we know that kids really love the hand wash which should make it a lot easier to get them to wash their hands. A few parents have been nervous that it might get wasted because they might be a bit ‘too much’ fun to use but the pumps have over 300 washes so they’re very economical. And of course there’s the added bonus of it being free of the usual things like foam stabilisers or surfactants like CAPB (Cocamidoproyl Betaine), SLES (Sodium Laureth Sulphate) or antibacterial agents like Bezalkonium chloride that can dry out your hands and leave residues on your skin.

Our hand wash is also fully biodegradable and has less active ingredients to impact on our waterways, while still giving a fantastic cleaning performance. So that’s better for your health and better for the environment too. If you’d like to see a full list of the ingredients we’ve used click here.

We made the new pumps refillable to try and cut down on packaging but we’re a bit nervous that people will try and use different pumps. Our formulation actually only works in an ecostore foaming pump. If you use any other pump or try pouring the hand wash formula into your hand you’ll end up with something that looks and feels a lot like water. Not good.

It’s been great working with John Reynolds on the drawings for the labels, in fact we showed some people a sneak preview of these asking them to guess what the drawings were about and our favourite response was from someone suggesting they were upside down umbrella sticks and windy hair. What do you think?